Company Profile
Tru-Blu Oil Australia Pty Ltd, a family owned Australian company with its origins dating back to 1979, was originally formed to manufacture viscosity index improver formulations for supply to the manufacturing sector of the oil blending industry. The company operates an extensive and unique purpose built blending facility capable of blending all types of lubricants and polymers. Part of this plant includes the world’s fastest polymer solubolization machinery capable of producing up to 20,000 litres per hour.
Our blending capacity is the largest in Australia of any of the Independent blenders, allowing us greater flexibility in manufacturing. It encompasses some 28 blenders ranging in size from 500 litres to 40,000 litres providing over 230,000 litres of blending capacity at any one time. This flexibility has greatly contributed to our reputation being enhanced as a reliable on-time supplier to our customers.
TRU-BLU is an International industry recognised toll blender of a complete range of Automotive, Agricultural, Marine, Trucking, Mining Earth-moving and Industrial Lubricants which are supplied to a number of OEM’s, other affiliated oil companies and wholesale distributors and are distributed nationally and internationally under customer private label brands. The company is the only in-house manufacturer of Viscosity Index Improvers, which it also distributes to other oil blending companies in conjunction with a comprehensive range of chemical additives (for oil blending) supported by the company’s established agents and distributers in other states and countries. Customers include Ford New Holland and Case Equipment, Yanmar Marine, Bridgestone Australia Ltd., Amoco, Briggs and Stratton, Echo, Lister and Sutton Tools and the company is the exclusive oils supplier to Melbourne’s world famous tourist attraction, “Puffing Billy” railway at Belgrave, Victoria. Tru-Blu oils are certainly worthy of the most discerning buyer’s consideration.
Tru-Blu Oil is a synergistic lubricants manufacturer providing unique and world class synergistic lubrication solutions for its customers. The product range is diverse (over 300 categories) encompassing finished lubricants, chemical additives, base oils, various polymer blends, Viscosity Index improvers and greases in addition to such diverse products as materials for soil erosion, roads, helipads and other surfaces. The company also produces some unique and exclusive products that give customers increased savings and endure customers to the company long term. This eclipses the product range of all other Independent blenders.
Tru-Blu Oil sources only the best quality base oils and industry approved additive systems directly from the worlds top polymer/chemical companies for use in the manufacture of the company’s blended products which,when finished, are tested by our chemists in our laboratory to ensure the products meet the required International specifications and are then certified approved for release.
Less expensive higher performing finished lubricant blends, in comparison to peer products, are manufactured because the company has unique in-house abilities in manufacturing superior viscosity index improvement formulations, exclusive access to state-of-the-art chemical additives, solid long term overseas alliances that allow access to high quality base oils and a management and technical team with many years of oil industry expertise at the highest level. Additionally, the company supplies analytical and formulating services to other companies, including some competitors.
For its oil manufacturing customers, Tru-Blu specialises in providing high quality highly concentrated polymer blends, providing its customers with cost effective low treat rate polymer products that are usually lower in cost to use than competitor products.
In our research and development lab we employ the best people. Our chemists have been Chief Chemists from major Oil Companies, some of them whom have had over 30 years industry experience with Ampol, Caltex, Shell and Mobil. The wealth of expertise and development of our IP over the years within the company allows us to replicate other products at will.
In 1999 the company merged with its sister company, the manufacturing and distribution business of Outback Oil Pty Ltd, which had specialised in producing and distributing oil additives and greases for the retail sector since 1979. The merging of the two entities created a company which would achieve economies of scale in manufacturing and distribution of its often aligned product ranges and transformed the company into one which was well-placed for expansion.
The company operates from modern premises of 50,000 sq. ft. located in Bayswater Victoria, part of a major industrial zone located in Melbourne’s outer east, close to the foothills of the Dandenong Ranges The area is well serviced by major arterial roads and is easily accessible from all areas of the City of Melbourne. The Port of Melbourne and the international airport are within 45 minutes travelling distance.